The Toasted Cheesy Chalupa has aged cheddar baked onto its shell. That means it’s fancy, in a fast food kind of way. We released Jalapeño Noir to create the ultimate Taco Bell wine and cheese pairing.
Jalapeño Noir was featured on Colbert, CNN, Time Out, Toronto Star, Wine Spectator, CTV and NPR’s Wait Wait… Don’t Tell Me! It won a Michael O’Reilly Prize for Copywriting and was shortlisted for the One Show.