Life in the fast lane

Life in the fast lane

Hi, I’m Jackson, senior copywriter & center fielder. I work at Rethink, the world’s #1 independent ad agency (according to the Clio Awards and Campaign Magazine, anyways).

Some days, I dream up audacious ideas for 360º ad campaigns with million dollar budgets. Others, I bring brands to life, online and on your phone through delightful user experiences and pitch-perfect copy.

I love to collaborate (just ask my partners!) and make great things with smart people. The only things I’m really stubborn about are putting my audience first and writing like a human. If you think you can put up with those non-negotiables, let’s chat!

These days, I get to work on beloved global brands like KraftHeinz, IKEA, Scotiabank, Coors Light, Vizzy, WestJet. Before Rethink, I was at Grip/Dentsu One for about five years, working on RBC, Taco Bell, DAZN, Priceline, Acura and a bunch of other stuff.

I graduated the Humber copywriting program in 2016.

Since then, my work has been recognized by The One Show, Communication Arts, Strategy’s Agency of the Year awards, The Canadian Marketing Awards, The Advertising & Design Club of Canada, the AToMiC Awards, the Shopper Innovation Awards and more.

It’s also been featured on The Late Show with Stephen Colbert, CNN, Time Out, Toronto Star, Vice, Time, Fortune, Mashable, CNBC, Huffington Post and many more.

Let’s chat: jackson.byrne@gmail.com // 647-993-4902